In our "Know Your Farmer" series, we visit local farms on the Cider Coast to learn about their business, their process, and their place in Southwest Michigan's agricultural community. Click the image to view our webs series. Updated seasonally! Know a farmer who you’d like us to feature? Reach out to us at #knowyourfarmer

Upcoming Events at Virtue Cider

(To see all company events, please visit our Events page.)

Our “Know Your Farmer” video series follows the four seasons across our home state of Michigan’s agricultural landscapes to showcase the people and places responsible for the best food and drink. Following in the footsteps of the Slow Food movement’s manifesto of “good, clean, fair,” this series of mini-docs features stunning visuals, “learning by accident,” and captivating stories straight from the farmers themselves. Subscribe to our YouTube channel to see them all as they are release.

For the 2019 season we are featuring:

  • Overhiser Orchards: fruit grower in South Haven, Michigan

  • Heritage Orchards: fruit grower in Benton Harbor, Michigan

  • Hunsberger Orchards: fruit grower in Fennville, Michigan

  • Mud Lake Farms: vegetable and herb grower in Hudsonville, Michigan

  • Evergreen Lane Creamery: organic dairy in Fennville, Michigan

  • Start-up farms from our Grow Your Farmer initiative

  • …many more to come!